In this third episode of our attempt to Debunk Broadcast deal Myths, we discuss the following common belief:  “You Can Rely Solely on Comparable Sales To Establish Value”. Comparable pricing is a hot topic, especially for Erwin Krasnow, who says many times properties are compared to one another as apples are to oranges … and even garbanzo beans.  “They have some similarity, but they are very, very, very different.” Get the full scoop on how to make false or perhaps fraudulent comparisons when putting a value on your stations by listening to this five-minute podcast.